How To Use Emojis in Marketing and its Keyboard Trick

Published by GenTeks on

emoji keyboard tricks

Emoji Keyboard Tricks

Emojis are now widely used in communications on digital platforms. A very effective way to express one’s emotions through text. And innovative emojis conveys the right message like someone is talking to you.
 
No wonder in marketing, every brand took notice and started to integrate with their brand.
 

What are Emojis?

Emoji meanings may be hard to figure out.
It is from a Japanese word that means “picture letter.”
 
Emojis were first well-known as yellow smileys used on desktop and mobile devices. And now used on all social media platforms to convey a message with the character picture.
 

Emojis Keyboard Tricks

No chat conversation is complete without the colorful and interesting Emojis or Emoticons. And every platform and applications have this own set of funny and exciting emojis.
 
Mobile Devices
 
For mobile devices, it’s already added to the keyboard, and no tricks. Embedded to every kind of device, iPhones or Androids.
 
Windows 10
 
Most of us, windows users, still use the basic keyboard keys or tricks to make emojis to text. Like the Colon ‘:’ and simple bracket ‘)’ to make emoticons like :), :(, :P, : D and a few more.
 
In Windows 10 operating system, there are tricks in enhancing your chat conversations, emails, and documents.
 
How to use Emojis on your Windows 10 PC. You have to actually have to skip your keyboard and use the on-screen touch keyboard.
 
How to use Emojis on your Windows 10 PC. You have to actually have to skip your keyboard and use the on-screen touch keyboard. The keyboard shortcut for Windows is Windows Key + Period or Windows Key + Semicolon. 
 
windows emoji keyboard trick
Mac Emojis
 
You can type any emoji with a simple keyboard shortcut. Like on Windows 10, you only have two keys to press on, and will open an input panel for emojis. Press the following keys at the same time: Command ⌘ + Control + Space bar. 
mac emoji keyboard trick

Guide in Using Emojis for Marketing

Emojis are fun and entertaining that spice up simple texts or emails. And it’s more conveying to certain messages and emotions better than words.

Brands using emojis to communicate with their target market. In click-through rate and engagement levels on advertisements, they made a big difference.

Using Emojis for Marketing

Emojis are fun and entertaining that spruce up simple texts or emails. And it’s more conveying to certain messages and emotions better than words.

Brands using emojis to communicate with their target market. In click-through rate and engagement levels on advertisements, they made a big difference.

Emojis Drives Better Engagement in Marketing

Simple text messages are quite boring but adding emojis have a different impact on the reader. Emojis can express the right intent and mood.

Before, emojis, gifs, videos, and images were used for marketing campaigns. With emojis, the marketing campaigns go high-level to communicate with the readers. A gives a big impact on engagement and deliverance on the content.

Tips on Emoji Marketing Campaigns
 
1 . Understand the meaning of emoji, the target market, know the place and your audiences. Do they understand or communicate with emojis, so they used them?
 
2. Make it relevant – learn when to use them; if emojis don’t fit your campaign or brand, don’t force it.
 
3. Keep it clear and simple – never overwhelm your content with emojis. Don’t take the focus away from your campaign. The end goal is a successful campaign and valuable leads.
 
4. Get creative – have fun with them with the right content and message. And make sure it fits with your brand.
 
5. Everyone can relate – convey a simple message can relate to emojis. Use the emotion and elevate the message you’re trying to convey.
 
Marketing Channels
 
The marketing channels will have a different impact on your emojis used. In some platforms, this can create a variation in how posts display between one channel to another channel, where they have their own display style for emoji and have different connotations when viewed. Be sure, to test and preview your message the way you want before putting it live.
 
Emojis on social media
 
Emoji and social media complement each other perfectly. People use emoji every day to spice up their social media content and interact with their friends’ posts. There’s no reason your brand can’t do the same thing. When incorporating emoji in your social media posts, do so intentionally and with engagement in mind.
 
Use emoji to add extra context to your messaging or add emphasis to the text in your post. 
5 minute crafts emoji in social media

Emojis in Service

We all know how important customer service is, we want them to be clear and precise. This keeps your customer happy and satisfied. Inspires them to stick to your business’ service and offers.

Connecting with the audience’s emojis can help. If used correctly, emojis can augment emotions and can help convey authentic service to customers.

emojis on service

Emojis on Emails

Incorporating them with their campaigns. Email marketing has proven with an increase in engagement and interest with emojis.

emojis on email
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